In The Experience Economy, Pine and Gilmore explain how we are in a new economic era in which mere goods and services are no longer enough and all businesses must orchestrate memorable events for their customers. Joe Pine, shares in this video how in this new economy we are in that products are now props … Read more
With the advance of machine learning and “artificial intelligence” (AI), it has become the responsibility of both designers and data scientists to understand how to shape experiences that improve lives. As Greg Borenstein argues in Power to the People: How One Unknown Group of Researchers Holds the Key to Using AI to Solve Real Human Problems: … Read more
From Experience Design in the Machine Learning Era, Fabien Girardin shares that with a behavioral data-driven experiences, we exploit thick data, the qualitative information that provides insights on people’s lives, big data from the aggregated behavioral data of millions of people and the small data that each individual generates. Traditionally, designers focus on defining the experience of the service, feature or … Read more
Full disclosure, I love Aha! Product Management road-mapping software and have introduced it to several companies. When I saw this post by Brian de Haaff, Aha! Founder and CEO, I had to share it. Here’s what Brian shares on how to create a brilliant product roadmap: Define your strategy. What is the market potential, and … Read more
IDEO has been leading the charge on an innovation model built around Design Thinking. In this model, there are three key perspectives: Viability. Is it viable. Does it have a reasonable chance of succeeding? Is it capable of producing a profit or achieving your goal? Feasibility. Is it feasible. Does the technology exist or can … Read more
I joined host, Armond Merhabian, and co-host, Daniel Spencer, to discuss how Design Sprints can accelerate Product discovery and development. We discussed how Design Sprints take the five stages of Design Thinking and do them in five days. This is not done in the Development phase, but earlier in the Portfolio phase, to determine if … Read more
Inspired by Lean and Agile development theories, Lean UX focuses on the actual experience being designed, rather than deliverables (an updated edition came out this month). This book shows you how to collaborate closely with other members of the product team, and gather feedback early and often. It shares how to drive the design in … Read more
Usability evaluations assess the degree to which your website, application, product or service can be used by your customers, the efficiency of your solution and the overall delightfulness you deliver. These evaluations are to validate that the tasks are easy to complete. It is a test of the ease of use of your offering not … Read more
Customer Collaboration Over Contract Negotiation is one of the four statements of the Agile Manifesto. If you are a small software company or you are working in a JAD with your customers, then customer collaboration is the actual customer who is purchasing your solution. If you are large organization, the customer may be your internal customer … Read more
IBM formalized the Joint Application Design process in 1974. In JAD, customers and end-users jointly define and design their solution with the solution provider that is developing and delivering it. It closes the gap in time and cost around understanding requirements early and throughout the application development lifecycle. In the JAD process, sessions are held … Read more
“In preparing for battle I have always found that plans are useless, but planning is indispensable.” – Dwight D. Eisenhower In the Agile Manifesto, it is stated that the value of Responding to Change Over Following a Plan. The Agile movement seeks alternatives to traditional project management like waterfall and traditional sequential development that cannot adapt quickly enough … Read more
Ever visit a website or store or see a sign in a public space that you had no idea what the icon meant? There are a lot of reasons for that. One, of course is the ethnocentric aspect – we know what we know based on our prior experiences. So, if the image of the … Read more