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Sean Van Tyne Posts

Designing the Customer and User Experience

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Designing a user experience may be easy to you, but remember that customers and users don’t know what they specifically want in a solution. They…

Define the Customers’ Workflow and Users’ Tasks

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To design user experiences that are easy to use for your customers and users, become familiar with the customers’ workflows and the users’ tasks. When…

Understand Your Customer in Context of the Market

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Researching the customer and user needs The first step in understanding the needs of customers and users is to understand their marketplace. Put the customers…

Easy to Use for Whom: Defining the Customer and User Experience for Enterprise Software

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For enterprise software, the customer is the person or group within the organization who decides whether or not to purchase the solution while the user…

Product Design and Development: Write the specification and Build the Solution

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Product Design writes specifications from which Product Development builds the actual software solution. Product Management writes market requirements, Product Design writes UI specifications of the…

Product Management and Design: Analyze the Requirements and Design the Solution

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Product Design conducts an analysis of the market, technology, and competition, in terms of the user experience and interface design, early in the product lifecycle…

Product Management and Design: Writing Requirements and Validating Solutions

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Product Management writes requirements that identify the problems in the marketplace and quantifies opportunities for their solutions. Product Design assists Product Management in validating the…

Product Management and Design: Identify Problems and Quantify Opportunities

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Product Management identifies problems in the marketplace, conducts analysis, and quantifies opportunities for solutions to the problems. Product Management develops a better understanding of the…

Product Design: Bridging the Gap between Product Management & Development

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I was recently asked by Good Experience to present a webinar on Product Design: Bridging the Gap between Product Management & Development, an article I…

User Experience Balance Scorecard Objectives, Measures and Metrics

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Each perspective of the Balance Scorecard includes objectives, measures of those objectives, target values for those measures, and initiatives, as follows: objectives—the major objectives a…

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