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Category: Design Thinking

Disagreements

Posted in Career Advice, Design Thinking, Leadership, and Life

It is okay to disagree with me.You wouldn’t be the first.I sometimes disagree with myself. A disagreement is an opportunity to explore.And I love to…

The Creative Process

Posted in Design, Design Thinking, and Innovation

According to some of the latest theories on creativity (componential theory), creativity is composed of three components: task motivation, domain-relevant skills, and creativity-relevant processes. Motivation…

Test Your Riskiest Assumptions First

Posted in Agile, Business Strategy, Customer Experience, Customer Insights, Design Thinking, Experience Design, and Innovation

How do you know you’re making the right bets with your ideas? Which bets do your ideas hinge on? These are our riskiest assumptions. They…

It’s Really a Riskiest Assumption Test, Not a Minimal Viable Product

Posted in Agile, Business Strategy, Customer Experience, Customer Insights, Design Thinking, Experience Design, Innovation, Product, and Technology

“There is a flaw at the heart of the term Minimum Viable Product: it’s not a product. It’s a way of testing whether you’ve found…

UX Design Creating Transparency and Trust for Machine Learning

Posted in AI, Analytics, Business Strategy, Data Science, Design Thinking, Innovation, Uncategorized, and UX and Analytics

How we make machine learning transparent to our customers is one of the great design challenges of our time—and a very necessary one. Machine learning…

Moving From “I Can’t” to “What if”

Posted in Design Thinking, Innovation, and Leadership

In Mona Patel’s TED Talk, SeeProblems as Opportunity, she explains how to shift your attitude from “ICan’t” to “I Can” by asking yourself “What if?”…

Increase Quality and Time to Market with Rapid Prototyping

Posted in Agile, Business Strategy, Customer Experience, Design, Design Thinking, Experience Design, Innovation, and Technology

Markets are changing faster than ever. Driven by expediential changes in technology, customers want more personalized experiences and they want it now. How do you…

Innovation, Design Thinking and Human-Centered Design

Posted in Design Thinking, Experience Design, and Innovation

Lately, I have been hearing a lot talk about design thinking and human-centered design. What are they? How are they different? Are they the same?…

Mental Models

Posted in Customer Experience, Customer Insights, Design, Design Thinking, Emotional Design, Experience Design, and Innovation

Mental models are psychological representations of real, hypothetical, or imaginary situations. They were first postulated in the late 1800’s by the American philosopher Charles Sanders…

Are Your Customers Analog or Digital?

Posted in Business Strategy, Customer Experience, Customer Insights, Design Thinking, Experience Design, Innovation, and Technology

My wife called from the garden to my daughter asking for the time. My daughter replied three fifty (3:50). I immediately thought “why didn’t she…

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