AI Tools in Experience Design

AI tools are rapidly changing the experience design (XD) landscape, offering assistance at every stage of the process – optimizing workflows, providing insights, and automating repetitive tasks. Here’s a breakdown of how AI is being integrated into each step of the XD process: Research and Discovery Ideation and Conceptualization Design and Prototyping Testing, Validation, and … Read more

AI-Driven Product Builder

After a talk I did on AI and UX, I met Stu Green. We had a follow up conversation about the changing role of Product Designers in the ever-evolving world of AI. Stu wrote this wonderful article that sums it up. Stu shared: “It was honestly mind-blowing to see how fast they [AI tools] could scaffold entire applications. … Read more

AI-Driven UX in Agile Development

AI-driven User Experience in an Agile development environment is an innovative approach that combines artificial intelligence (AI) technologies with human-centered design principles and iterative development methodologies. It enhances efficiency, improve decision-making, and personalize customer experiences by leveraging AI’s capabilities to automate tasks, analyze data, and generate insights, ultimately leading to faster iterations and better product development. Here’s how: AI in … Read more

AI Drives Faster, Higher Quality, Customer-Centric Product Development Lifecycle Innovation

innovation culture

Currently, the software product development lifecycle sees fragmented ownership and multiple pain points. AI-driven product development lifecycle will enable faster, more customer-centric, and higher-quality innovation. As part of its broad “overhaul” of the product development process, AI will bring five fundamental changes to the software PDLC, which will profoundly impact speed, quality, value, and overall … Read more

Artificial Intelligence Experience Design Principles 2025

“Artificial Intelligence shapes how we think, feel and behave. It drives the decisions that define our future. We have the responsibility to use this potential for humane technology. Building an AI based on our diverse values and needs requires thoughtful design.” – Lennart Ziburski, UX of AI Things have been developing rapidly since I posted my … Read more

AI in UX and UX in AI

Artificial intelligence (AI) is rapidly transforming the landscape of User Experience (UX) design, both as a tool for designers and as a component within the experience. AI as a Tool for UX Designers AI empowers UX Designers to work smarter, not harder, automating tedious tasks and providing valuable insights. Automating Repetitive Tasks Personalizing User Experiences Improving Usability Testing … Read more

What is Your AI Strategy Plan?

Creating a comprehensive AI strategy plan involves several key steps to ensure alignment with business goals, effective implementation, and long-term success. A good AI strategy plan is a roadmap that guides an organization in leveraging artificial intelligence to achieve its business objectives. It should be comprehensive, adaptable, and aligned with the overall business strategy. Here’s a breakdown … Read more

Artificial Intelligence Enhancing the Customer Experience 

Artificial intelligence (AI) is significantly enhancing the customer experience (CX) across various industries in several ways: Personalized Experiences Visual Search and Recognition: AI-powered visual search allows customers to find products using images instead of text. It enhances the shopping experience, especially in fashion and home decor industries. Augmented Reality and Virtual Reality: In retail and tourism, AI-enhanced AR and VR experiences allow customers to … Read more

Managing the Visible and Invisible AI in the Customer Experience Journey

Delivering a high-quality customer experience on a consistent basis converts customers into enthusiastic brand advocates – people who genuinely want to tell their friends and colleagues about the experience your products and/or services deliver. And they might even post on their social media platforms, which is incredibly strong (and essentially free) marketing – boosting levels of … Read more

Gen AI Replaces Dad

I was in a meeting and got a text from my daughter that she needed help with writing a challenging correspondence. I texted her back that I would call her when it was done. When I called her back, she used a Gen AI tool to write the correspondence and was impressed with how easy … Read more

Gen AI Prompt Assistance Experience Design Guide

Generative Artificial Intelligence (Gen AI) refers to a class of artificial intelligence that leverages deep neural networks to generate content autonomously. AI prompts refer to the intelligent cues or suggestions provided by machine learning algorithms to guide users through a specific process or help them make informed decisions.  AI prompts can go beyond reactive suggestions … Read more

Multivariate Testing 

Multivariate testing (MVT) is a technique for testing a hypothesis in which multiple variables are modified.  The goal of multivariate testing is to determine which combination of variations performs the best out of all the possible combinations.  It’s more complex than A/B testing, which tests only one variable at a time. How it Works Types of Multivariate … Read more