Blog – Sean Van Tyne

AI Drives Faster, Higher Quality, Customer-Centric Product Development Lifecycle Innovation

Currently, the software product development lifecycle sees fragmented ownership and multiple pain points. AI-driven product development lifecycle will enable faster, more customer-centric, and higher-quality innovation. As part of its broad “overhaul” of the product development process, AI will bring five fundamental changes to the software PDLC, which will profoundly impact speed, quality, value, and overall

The Seven Virtues for Your Business

The seven virtues form a moral framework that has been emphasized in various philosophical traditions. Applying the virtues to your business can create a more ethical, sustainable, and successful corporate environment. Here’s how each virtue can be incorporated into your business practices: Prudence (Wisdom) Justice (Fairness) Temperance (Self-control) Courage (Fortitude) Faith Hope Charity (Love) By

Artificial Intelligence Experience Design Principles 2025

“Artificial Intelligence shapes how we think, feel and behave. It drives the decisions that define our future. We have the responsibility to use this potential for humane technology. Building an AI based on our diverse values and needs requires thoughtful design.” – Lennart Ziburski, UX of AI Things have been developing rapidly since I posted my

Moving from Product-Centric to Customer-Centric

In today’s competitive landscape, businesses must focus on meeting the needs of their customers to remain relevant and successful. This means shifting away from product-centric business models and adopting a more customer-centric approach. The focus on a customer-centric approach includes increased customer loyalty, improved customer satisfaction, greater customer lifetime value, and ultimately, higher revenue and

Web Accessibility

“The power of the Web is in its universality. Access by everyone regardless of disability is an essential aspect.” -Tim Berners-Lee, W3C Director and inventor of the World Wide Web The Web is fundamentally designed to work for all people, whatever their hardware, software, language, location, or ability. When the Web meets this goal, it

AI in UX and UX in AI

Artificial intelligence (AI) is rapidly transforming the landscape of User Experience (UX) design, both as a tool for designers and as a component within the experience. AI as a Tool for UX Designers AI empowers UX Designers to work smarter, not harder, automating tedious tasks and providing valuable insights. Automating Repetitive Tasks Personalizing User Experiences Improving Usability Testing

Product Market Fit

“Product” can be a physical object, software, a service, or a combination of these. “Market” can refer to target audience segments, ideal customer profiles, personas, or a combination. The “fit” is the magic. “Product-market fit means being in a good market with a product that can satisfy that market.” -Marc Andreessen, co-author of Mosaic, co-founder

What is Your AI Strategy Plan?

Creating a comprehensive AI strategy plan involves several key steps to ensure alignment with business goals, effective implementation, and long-term success. A good AI strategy plan is a roadmap that guides an organization in leveraging artificial intelligence to achieve its business objectives. It should be comprehensive, adaptable, and aligned with the overall business strategy. Here’s a breakdown

Artificial Intelligence Enhancing the Customer Experience

Artificial intelligence (AI) is significantly enhancing the customer experience (CX) across various industries in several ways: Personalized Experiences Visual Search and Recognition: AI-powered visual search allows customers to find products using images instead of text. It enhances the shopping experience, especially in fashion and home decor industries. Augmented Reality and Virtual Reality: In retail and tourism, AI-enhanced AR and VR experiences allow customers to

Persona-Driven Agile Development

Persona-driven Agile Development is a methodology that combines the human-centric focus of personas with the iterative and flexible nature of Agile methodologies. This approach helps ensure that the products being developed align closely with the needs and goals of the target customer by keeping them at the center of the development process. 1. Create Personas

Managing the Visible and Invisible AI in the Customer Experience Journey

Delivering a high-quality customer experience on a consistent basis converts customers into enthusiastic brand advocates – people who genuinely want to tell their friends and colleagues about the experience your products and/or services deliver. And they might even post on their social media platforms, which is incredibly strong (and essentially free) marketing – boosting levels of

Understanding Startup Funding Stages

The startup funding journey typically begins with the pre-seed stage and progresses through seed funding, Series A, Series B, and so on. Each funding stage is designed to support a startup’s growth by providing the resources needed to develop products, services, and market strategies. In some cases, startups may also opt for Series C, or