Browsing the archives for the user experience tag

Give the Moment What the Moment Needs

in Career Advice, Customer Experience, Experience Design, Life, Quotes, Service Design

Chris Bryant, at ProductCamp SoCal last year, said “Give the moment what the moment needs” I jotted this down and it really stuck with me.  Cherish yesterday, dream of tomorrow and live for today. This has been a mantra of mine for as long as I can remember. It reminds me not to dwell on [...]

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Customer Experience Design Best Practices for Mobile

in Customer Experience, Experience Design, mobile

Forrester (and others) have put out some useful tips for designing experiences for mobile including Mobile App Design Best Practices and Best Practices in Mobile Banking. What I like best is seeing the fundamentals of experience design being applied to mobile. Here some basics: Take a Systematic Approach to Understanding Your Customers Success in designing [...]

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The Tablet is now the Preferred Device for Reading and Writing Emails

in Analytics, Brand, Customer Experience, Experience Design, mobile, Voice of the Custostomer

A new research study finds that majority of iPad owners say it is their preferred device for reading and writing email. The survey was conducted online in the second half of 2012 among 4,400 adults aged 18 plus, of which 66 percent were women. The study found that the most preferred device for reading emails [...]

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Good Service Design Breeds Satisfied, Loyal Customers

in Brand, Customer Experience, Experience Design, Service Design

From Mark Eberman post, A Consistent Experience Is a Better Experience: Service Design on Micro Ecommerce : “Service design, viewed narrowly, is crafting each service your company provides so that the customer’s experience is a good one. All services should be designed experiences—nothing is unconsidered, and the needs and desires of all audiences are front [...]

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User Experience and the Product Management Body of Knowledge.

in Books, Career Advice, Experience Design, Leadership

The ProdBOK is an industry-wide effort to standardize the practice of product management sponsored by the Association of International Product Management and Marketing (AIPMM) that comes out this spring. I was one of the authors – providing an introduction to user experience (UX) for product management; describing the integration of UX activities into the overall [...]

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User Experience and the Product Management and Marketing Body of Knowledge

in Books, Career Advice, Customer Experience, Experience Design, Uncategorized

Last year I was invited to be a contributing writer for the Product Management and Marketing Body of Knowledge® (ProdBOK®). What started as an integration of user experience best practices into the product management and marketing process grew to writing additional sections on user experience (UX) method and “UX 101 for product management and marketing.” [...]

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An Experience Design Definition Statement

in Experience Design

One of the Apple Guidelines for developing applications is to create an application definition statement early in your development effort to help you turn an idea and a list of features into a coherent product that people want to own. A definition statement is a concise, concrete declaration of the main purpose and its intended [...]

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Your Product’s Personality Can Create Meaning, Trust and Loyal Customers – or Not

in Brand, Customer Experience, Emotional Design, Experience Design, Uncategorized

In their recent post, Emotion Communicates Personality, Forms Relationships and Creates Meaning, Trevor van Gorp and Edie Adams share with us that: “Regardless of whether you intentionally give your product a personality, people will perceive a personality.” Not surprising, van Gorp and Adams’ research find that we tend to purchase products that seem to have [...]

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Lessons From Apple: Schedule-driven release produces half-baked products and kills innovation

in Career Advice, Customer Experience, Experience Design, Leadership, Uncategorized

In the October 29 post by Om Malik, From inside Apple, the Scott Forstall fallout at Gigaom.com,Om shares: “Unlike in the Jobs era, when the company would ship features when they were ready for primetime, a culture of schedule-driven releases has become commonplace. The time-based schedule is one of the reasons why Siri and Maps [...]

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Commit to the Customer – not the Technology

in Books, Customer Experience, Experience Design, mobile

One of our greatest challenges in designing the best experiences for our customers is not letting the technology limitation determine the customer experience. When organizations commit to the technology instead of committing to the customers – everyone loses. In this age of the experience economy, this can mean the end for organizations that do not [...]

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