Browsing the archives for the information design tag

Big Data, Analytics, SaaS and the Experience

in Analytics, Brand, Experience Design, mobile, Uncategorized, UX and Analytics

We are seeing the blooming of the Experience Economy in the Information Age. There is so much information we have create Big Data. The trend to larger data sets is due to the additional information derivable from analysis of a single large set of related data. Data sets grow in size in part because they [...]

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Five Design Principles to Make a Great Customer Experience from Citrix

in Brand, Customer Experience, Emotional Design

Citrix Design team put out this great video, Why Design Matters to Me – Using Design to Make a Difference, where they explain five design principles to craft the total experience that your customer has with your company: Make it Simple by reducing the amount of information that people have to deal with and create [...]

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At the Heart of Experience Design are the Designers and Testing

in Experience Design

If you are designing experiences for services then you will need service designers. If it is a space or counter experience then it may include training, architecture, interior design, display design, wayfinding and more. If you are designing experience for a product and that product is a device then you may include industrial designers and [...]

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Wayfinding and Customer Experience

in Customer Experience

Wayfinding encompasses all of the ways in which people and animals orient themselves in physical space and navigate from place to place. Historically, wayfinding refers to the techniques used by travelers over land and sea to find relatively unmarked and often mislabeled routes. Urban planners borrowed the term in the 1960s, where they defined wayfinding as [...]

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Color in Culture

in Color, Culture

I have had a fascination with color and culture for most of my life. From color theory to ethnography, it is all so interesting! And important when you are designing anything for people! They are both complex and the intersection can be integrate. Here is one of the best data visualizations that I have ever seen on this. [...]

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Order is Everything when Designing Experiences

in Experience Design

When iteratively designing and evaluating experiences, the order in which you do this is very important. It starts with content – you must have the content to design the information architecture. I remember learning this lesson when, at one company, Marketing was looking for our Art Director to start creating comps for our next generation [...]

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Reviewing your designs 101

in Uncategorized

I was recently asked what was the best way to review your designs. Regardless if it is stake holders, subject matter experts, buyers or end-users, the process is pretty much the same. This is high-level. I hope you find it helpful: 1. Start by describing the top of the design and move to the bottom [...]

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Beyond SEO: Measure the Design

in articles, Uncategorized

Validate that customers’ needs are met and tasks are easy to do. Putting your solution in context for your customers and users, is a key to validating that the solution meets their needs and is easy to use. You need to work with people who fit the profile of your target customers and conduct design [...]

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UX SIG San Diego, January 25, 2011

in User Experience Special Interest Group

Join the UX SIG in San Diego on Tuesday, January 25th, at 5:30 pm at Intuit to provide feedback on an exclusive sneak preview of the web application user experience of Voximate, a stealth-mode startup whose upcoming SaaS product should be of interest to anyone who builds products, manages projects, or wants their team to [...]

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Develop the Visual and Interaction Design in Context of Your Customers’ Workflow

in articles, Uncategorized

Once you’re confident that you understand your various customers’ workflow and content, it’s time to develop the visual design—color scheme, fonts, iconography, branding, and all graphic elements. Work closely with the visual designer or visual design team to ensure that the visual design elements support the company’s brand and enhance the ease of use of [...]

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