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Tag: user experience

Technologies That Could Soon Enhance You in Body and Mind

Posted in AI, Customer Experience, Experience Design, Innovation, Medical Devices and Technology, and Technology

Here comes the future! Are you ready for augmented vision, brain-computer interface and the end of personal computers and smartphones? From Elise Bohan, 10 Human…

Information Architecture

Posted in Architecture, and Experience Design

Information architecture (IA) focuses on organizing, structuring, and labeling content in an effective and sustainable way.  The goal is to help users find information and…

Innovation, Design Thinking and Human-Centered Design

Posted in Design Thinking, Experience Design, and Innovation

Lately, I have been hearing a lot talk about design thinking and human-centered design. What are they? How are they different? Are they the same?…

Design Thinking Metrics

Posted in Customer Experience, Design Thinking, and Experience Design

Design Thinking is a discipline – a mindset. A way of thinking – not a process. Thinking like a designer, Design Thinking applies the designer’s…

User Story Maps and Wireframes

Posted in Agile, and Experience Design

In Agile, user story maps are a holistic view of your product backlog. A product backlog is a repository of requirements for the releases of…

Empathy Maps

Posted in Business Strategy, Customer Experience, Customer Insights, Design Thinking, and Experience Design

How do you win the attention of your audience and create content they actually care about? It happens when you take the time to understand…

Design Thinking, Lean and Agile Better Defining Customer Problems and Solutions

Posted in Agile, Customer Experience, Design Thinking, and Experience Design

In today’s experience economy, successful companies don’t stand out because of their efficient production or their better engineering. It is their dedication to understanding their…

Customer Obsession Metrics

Posted in Customer Experience, Customer Insights, and Experience Design

We are now living in the ‘Age of the Customer’ where the pace of technologic advancement and customer empowerment continues to disrupt today’s business models.…

Crafting Experiences for The Enterprise

Posted in Agile, Customer Experience, Experience Design, and Technology

In 2007, I wrote an article for Pragmatic Marketer magazine entitled “Easy to Use for Whom: Defining the Customer and User Experience for Enterprise Software.”…

Death of the Password with Better Authentication Design

Posted in Customer Experience, Experience Design, Service Design, and Technology

I recently attended Jared Spool’s presentation “Insecure & Unintuitive: How We Need to Fix the UX of Security.” If you haven’t heard Jared speak then…

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