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Tag archive for: usability

Design Thinking: A Brief History

Posted in Design Thinking

You could say the basic principles of Design Thinking have always been around. It was these basic principles that early humans built tools and drew…

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The Right Color Palette for Data Visualization

Posted in Analytics, Color, Data Visualization, and Design

While visually appealing (harmonious) color palettes are easy to come by these days, finding the right color palette for data visualizations is challenging. Things are…

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The Partnership Between Designers and Data Scientists

Posted in Analytics, Experience Design, Technology, and UX and Analytics

From Experience Design in the Machine Learning Era, Fabien Girardin shares that with a behavioral data-driven experiences, we exploit thick data, the qualitative information that provides insights…

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Lean UX

Posted in Agile, Experience Design, Technology, and Voice of the Custostomer

Inspired by Lean and Agile development theories, Lean UX focuses on the actual experience being designed, rather than deliverables (an updated edition came out this…

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Agile UX Remote Usability Testing

Posted in Agile, Analytics, Customer Experience, Experience Design, and UX and Analytics

Usability evaluations assess the degree to which your website, application, product or service can be used by your customers, the efficiency of your solution and…

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Personas, Journey Maps, Service Blueprints, and Innovation

Posted in Customer Experience, Customer Insights, Design Thinking, Experience Design, Innovation, Product, and Service Design

Personas Personas help you specify the context of use by identifying the people who will use your solution, what they will use it for, and…

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Service Blueprints – Going Beyond Customer Journey Maps

Posted in Analytics, Customer Experience, Experience Design, and Service Design

Where customer journey maps define your customers – prospects through advocates – touch points with your brand, products and services; service blueprints define the the…

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User Experience is not what you think it is

Posted in Brand, Business Strategy, Customer Experience, Design, Experience Design, and Product

UI is not UX   Usability is not UX   Design is not UX User experience encompasses all aspects of your end-user’s interaction with your…

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The Third Wave of the Internet is all about the Experience

Posted in Business Strategy, Customer Experience, Event, and Experience Design

In the mid 1990’s there was a common believe of “build it and they will come” when it came to internet businesses. There were investments…

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How Do You Design Great Solutions for People?

Posted in Customer Experience, Customer Insights, Event, and Experience Design

We can only design great solutions for people when we have a deep and detailed knowledge of their needs. Each new generation of solutions improves…

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