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Tag archive for: task analysis

Experience Design Principles for Machine Learning

Posted in Data Science, and Experience Design

I find myself going back to Fabien Girardin’s excellent article, Experience Design in the Machine Learning Era, and mining it for more gold. Fabien shares: “Nowadays,…

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Sometimes You Need to Show the Seams: Ubiquitous, Invisible and Seamless to Seamful Design

Posted in Design, Experience Design, and Technology

Mark Weiser gave us the concepts of ubiquitous and invisible computing.  Ubiquitous – available to us anytime and everywhere – and Invisible – we don’t see…

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Fogg’s Seven Strategies to Influence Behavior in Experience Design

Posted in Customer Insights, Data Science, and Experience Design

According to Dr. BJ Fogg, founder of the Persuasive Tech Lab at Stanford University and the Fogg Behavioral Model, persuasive technology uses seven strategies to influence…

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Experience Design, Machine Learning and the Platinum Rule

Posted in Analytics, Experience Design, UX and Analytics, and Voice of the Custostomer

The Golden Rule or law of reciprocity is the principle of treating others as one would wish to be treated. It is a maxim of altruism seen in many religions and cultures. Simply…

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User Experience Insights Drive Better AI

Posted in Data Science, and Experience Design

In the Harvard Business Review article, AI Won’t Change Companies Without Great UX, Michael Schrage asked the question, “As artificial intelligence algorithms infiltrate the enterprise,…

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Data Science Meets Design Thinking

Posted in Data Science, Data Visualization, and Design Thinking

In the O’Reilly article, Design thinking and data science: Solving problems with data necessitates a diversity of thought, Dean Malmgren from Datascope and Jon Wettersten from IDEO…

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UserZoom Sponsors UX Boot Camps

Posted in Agile, Design Thinking, and Experience Design

While helping BD Medical Technology redesign their intranet, I got the distinct honor and pleasure of working with the Nielsen Norman Group. NN/g conducted card…

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Group Personas

Posted in Experience Design

In some cases, you may only need to define a limited set of primary and secondary personas. It may be important to make the distinction…

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Design Thinking: Divergence and Convergence Cycles

Posted in Design Thinking, and Innovation

  In the creative process, you start with an idea. You explore aspects of that idea – go wide – and diverge into many directions…

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Design Thinking: A Brief History

Posted in Design Thinking

You could say the basic principles of Design Thinking have always been around. It was these basic principles that early humans built tools and drew…

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