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Tag archive for: information architecture

The Right Color Palette for Data Visualization

Posted in Analytics, Color, Data Visualization, and Design

While visually appealing (harmonious) color palettes are easy to come by these days, finding the right color palette for data visualizations is challenging. Things are…

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Data Visualizations: Storytelling and Persuasion

Posted in Analytics, and UX and Analytics

In Data Visualization: Your Secret Weapon in Storytelling and Persuasion, Adam Singer, Analytics Advocate at Google shares: “In a world increasingly saturated with data and…

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Service Blueprints – Going Beyond Customer Journey Maps

Posted in Analytics, Customer Experience, Experience Design, and Service Design

Where customer journey maps define your customers – prospects through advocates – touch points with your brand, products and services; service blueprints define the the…

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System Response Time and Feedback Guidelines

Posted in Architecture

  There is no industry standard for application response time1. How long someone is willing to wait is only relevant in the context of how…

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Making the Complex Simple with Progressive Disclosure

Posted in Design, Design Thinking, Experience Design, and Service Design

So how do you make the complex simple? How do you accommodate a person’s first-time experience from their familiar routine from their advance experts needs?…

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Designing Experiences for E-Commerce Shoppers

Posted in Customer Experience, Customer Insights, and Experience Design

The Nielsen Norman Group has identified five types of e-commerce shoppers: Product-focused shoppers know exactly what they want. They only want to locate the product,…

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The Customer Experience Revolution – The Trailer

Posted in Books, Career Advice, conferences, Customer Experience, Customer Insights, Emotional Design, Experience Design, Innovation, and Leadership

It has been an exciting year for Jeof and I and The Customer Experience Revolution this month. We had a great time as Closing Keynotes…

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Hick–Hyman Law and Design

Posted in Analytics, Architecture, Customer Experience, Design, Experience Design, and Service Design

Psychologists William Edmund Hick and Ray Hyman define “the time it takes for a person to make a decision as a result of the possible choices he or…

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Fitts’s Law and Design

Posted in Design, and Experience Design

In 1954, Paul Fitts developed a model of human movement, Fitts’s law, based on rapid, aimed movement. Fitts’s model predicts that the time required to…

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The Whole is Other Than the Sum of the Parts: Principles of Gestalt Perception

Posted in Design

I have been running a design review group since 2003. The Customer Experience Special Interest Group meets monthly. At a session, an organization presents its…

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