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Category: Product

User Experience encompasses all aspects of Your Customers interaction with Your Brand

Posted in Analytics, Brand, Business Strategy, Customer Experience, Experience Design, Product, and Service Design

User experience encompasses all aspects of the end-user’s interaction with the company, its services, and its products. It is an approach that puts the user…

Recent Study shows that when UX Works Closely with Product Teams, Organizations have Superior Results

Posted in Business Strategy, Event, and Product

There is more research that shows organizations that involve user experience professionals early and often in the product lifecycle have superior results. According to The…

ProductCamp SoCal Saturday, October 24, 2015 at EventPlex in Anaheim

Posted in Conference, Design Thinking, Experience Design, Innovation, Leadership, and Product

ProductCamp SoCal is a free, user-driven, collaborative unconference for product managers, marketers and designers in Southern California. It is a one-day gathering of product professionals…

Intervention Design and Iterative Prototyping

Posted in Design Thinking, Innovation, Product, and Service Design

You all know my evangelism for iterative prototyping… Well, you can imagine my joy when I saw this month’s Harvard Business Review dedicated to “The…

The GE–McKinsey Nine-Box Matrix

Posted in Brand, Business Strategy, Leadership, and Product

Large organizations with multiple business units need a way to determine where to invest across all the units. The GE–McKinsey Nine-Box Matrix is a method…

How Many People Are On Your Core Product Team?

Posted in Leadership, and Product

For the last four years, Actuation Consulting, has been conducting market research on what makes  product teams successful. I had the privilege of helping with…

Sales, Service and Product Attract, Retain and Grow Customers with Personas and Journey Maps

Posted in Leadership, and Product

Sales job is to find and acquire new customers. Services job is to retain and grow the current clients. Product needs to support both theses…

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