Skip to content

Category: Customer Experience

Agile UX Remote Usability Testing

Posted in Agile, Analytics, Customer Experience, Experience Design, and UX and Analytics

Usability evaluations assess the degree to which your website, application, product or service can be used by your customers, the efficiency of your solution and…

Joint Application Design

Posted in Business Strategy, Customer Experience, Design, Experience Design, Technology, and Voice of the Custostomer

IBM formalized the Joint Application Design process in 1974. In JAD, customers and end-users jointly define and design their solution with the solution provider that…

Easy to Use: Icons

Posted in Agile, Books, Customer Experience, and Design

Ever visit a website or store or see a sign in a public space that you had no idea what the icon meant? There are…

Marty Cagan and Continuous Discovery and Delivery

Posted in Conference, Customer Experience, Event, Leadership, and Product

I had the honor of hearing Marty Cagan give his talk on The Root Causes of Product Failure at productcamp la yesterday. Many things that…

Calm Technology

Posted in Customer Experience, and Experience Design

The terms “calm computing” and “calm technology” were coined in 1995 by PARC Researchers Mark Weiser and John Seely Brown in reaction to the increasing complexities that information technologies…

Personas, Journey Maps, Service Blueprints, and Innovation

Posted in Customer Experience, Customer Insights, Design Thinking, Experience Design, Innovation, Product, and Service Design

Personas Personas help you specify the context of use by identifying the people who will use your solution, what they will use it for, and…

Jeanne Bliss’s Five CX Competencies Transform Your Experience

Posted in Business Strategy, Customer Experience, Innovation, and Leadership

Jeanne Bliss shares with us in her post Five CX Competencies Transform Your Experience: CUSTOMERS AS ASSETS Your focus is to get leaders to make…

Service Blueprints – Going Beyond Customer Journey Maps

Posted in Analytics, Customer Experience, Experience Design, and Service Design

Where customer journey maps define your customers – prospects through advocates – touch points with your brand, products and services; service blueprints define the the…

How True Innovation Happens When Usability Informs Technology at Google

Posted in Customer Experience, Customer Insights, Experience Design, and Innovation

From think with Google, Mobile App Development: How to Create a Useful App: “Our user-centric thinking guided us even as we began developing our app,…

Value-Driven Design to Value-Centered Design

Posted in Business Strategy, Customer Experience, Design, and Experience Design

Value-Driven Design is a process where the design choices are made to maximize system value rather than to meet performance requirements. Value-Driven Design grew from…

%d bloggers like this: