Skip to content

Category: Business Strategy

Small Companies can Deliver Great Experiences just like Apple

Posted in Brand, Business Strategy, Customer Experience, and Experience Design

Did you get a chance to catch me on Real Talk San Diego1700 AM Friday, December 3 from 11 to 12? If not or if…

User Experience encompasses all aspects of Your Customers interaction with Your Brand

Posted in Analytics, Brand, Business Strategy, Customer Experience, Experience Design, Product, and Service Design

User experience encompasses all aspects of the end-user’s interaction with the company, its services, and its products. It is an approach that puts the user…

Sean Van Tyne on Real Talk San Diego 1700 AM Friday, December 4 at 11 am

Posted in Business Strategy, Customer Experience, and Experience Design

Hey everyone! I will be on Real Talk San Diego 1700 AM with host Clare McKee Friday, December 4 at 11 am. We will discuss User…

Emotional Connections at Co-Merge and UX Boot Camps for Entrepreneurs

Posted in Business Strategy, Customer Experience, Emotional Design, and Experience Design

I got a coupe of events coming up that I want to share: Emotional Connections Co-Merge Tuesday, November 10 5:30 – 6:30 pm. The talk…

Recent Study shows that when UX Works Closely with Product Teams, Organizations have Superior Results

Posted in Business Strategy, Event, and Product

There is more research that shows organizations that involve user experience professionals early and often in the product lifecycle have superior results. According to The…

Build a Design Thinking Culture that Creates World-Class Innovations

Posted in Business Strategy, Design Thinking, Innovation, and Leadership

In order to be a top brand, companies need to build a Design Thinking culture that supports world-class innovation. Many organizations are focused on operational…

People over Process and Tools

Posted in Business Strategy, Culture, and Leadership

The first line of the Agile Manifesto is “Individuals and interactions over processes and tools.” My interpretation – and my experience – of this, is…

Return on Assets, Margins and Velocity

Posted in Business Strategy, and Leadership

Ram Charan, in What the CEO Wants You to Know, shares that: Return on assets = Margin x Velocity The things you are invested in…

Tailor Customer Insights to Prioritize Actions

Posted in Business Strategy, Customer Experience, Customer Insights, and Voice of the Custostomer

Just as we discussed how to chart satisfaction and value, you can do the same with tailoring your customer insights to prioritize actions. Somewhat like…

The GE–McKinsey Nine-Box Matrix

Posted in Brand, Business Strategy, Leadership, and Product

Large organizations with multiple business units need a way to determine where to invest across all the units. The GE–McKinsey Nine-Box Matrix is a method…

%d bloggers like this: