You are providing solutions for your customers. Are you meeting their needs? How do you know? You know that Sales decreased or renewals went down…
Month: October 2017
Meet Your Brand Promise by Involving Your Customers Early and Often
Posted in Customer Experience, Experience Design, and Innovation
It is crucial to ensure that your products and services meets the needs and capabilities of your customers, particularly in terms of the experience you…
Human-Centered Design, Design Thinking and Design Making
Posted in Design Thinking, Experience Design, Innovation, and Uncategorized
Human-Centered Design (HCD), as the name implies, is designing solutions around people. HCD involves the human perspective in all steps of the problem-solving process by…
The Most Important Experience Metric
Posted in Experience Design, Product, Service Design, and Technology
You could be measuring a ride experience at Disneyland, the driving experience of a Tesla, a medical device in the operating room – or your…
Designing Experiences with Lean Principles
Posted in Agile, and Experience Design
The term “Lean” was first coined by John Krafcik in his 1988 article, “Triumph of the Lean Production System” based on his experience as a…